Creativity and innovation

The heart and soul of the company is creativity and innovation.

"The heart and soul of the company is creativity and innovation."

So said Disney’s CEO, Bob Iger. And he’d know, being widely regarded as one of the world’s most innovative leaders.

We can all learn from Disney, whatever the nature of our businesses, whatever our individual roles.

Learning objectives

  • Understand how the brain shapes our approaches to creativity and innovation
  • Be able to use creative techniques to produce new and innovative ideas
  • Achieve results through 1% improvements and marginal gains

Webinar overview

Introduction

  • Objectives and agenda
  • The role of creativity and innovation in business – not just in creative roles but in every role

The brain, creativity and innovation

  • Left and right brain thinking
  • The three brain networks and how they are key to the most creative thinking

The Disney strategy

  • The Dreamer, the Realist and the Spoiler
  • Creative thinking exercise
  • Understanding the value of marginal gains

Action plan and next steps

  • Summary of key learning points
  • Reflection on next steps
  • Planning for implementation of learning in the workplace
  • Professional Development
1

Continuing Professional Development

This event can contribute towards your Continuing Professional Development (CPD) hours as part of the IET's CPD monitoring scheme.

Time

15 Dec 2022

11:15am - 12:15pm

Calendar
Add to Calendar 12/15/2022 11:15 12/15/2022 12:15 Creativity and innovation Learning objectives include understanding how the brain shapes our approaches to creativity and innovation, being able to use creative techniques to produce new and innovative ideas and achieving results through 1% improvements and marginal gains.

Organiser

IET Courses

Speakers

Rachel Coleman

Rachel Coleman

Trainer



Location

Online

Online
Online
Online
United Kingdom



Programme

Course Start: 11:15am 
Course end: 12:15pm 

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Registration

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