Commercial awareness for technical people
Online event
About
This one-day online course covers the commercial context within which technical work is carried out. The course involves exercises, case studies, formal presentations and discussions, giving you the opportunity to interact with other participants and ask our expert trainer any questions you may have.
The scope of the programme includes:
- Stakeholders and their various needs
- The need for sales
- Estimating
- Change control and risk
- The value of intellectual property
On this course you will learn to:
- Understand why technical roles are broader than we might assume
- Appreciate the importance of, and the need to support, sales
- Value the idea of ‘Good Enough’
- Recognise what can affect profitability
- Realise the future needs protecting
7
Continuing Professional Development
This event can contribute towards your Continuing Professional Development (CPD) hours as part of the IET's CPD monitoring scheme.
03 Apr 2025
9:30am - 4:00pm
Organiser
- IET Courses
Registration information
Early bird tickets (Available until 24/01/2025)
IET Member - £449.00 + VAT
Non-Member - £599.00 + VAT
Standard tickets (Available after 24/01/2025 until 14/03/2025)
IET Member - £549.00 + VAT
Non-Member - £699.00 + VAT
Late tickets (Available after 14/03/2025 until 01/04/2025)
Member - £649.00 + VAT
Non-member - £799.00 + VAT
Group booking discount
The following discount codes are for member and non-member delegate registration only, and not applicable for student bookings.
10% discount for 3 to 5 delegates – PDCOU3TO5GR
15% discount for 6 plus delegates – PDCOU6PLUS
Please note that payment must be made in full when registering.
If you need to pay for your group by proforma invoice, please contact events@theiet.org.
Speakers
Steve Browne
Trainer
Programme
This is a practical one-day course involving exercises, case studies, formal presentations and tutor-facilitated discussions. This course is delivered as a ‘Live’ Webinar, via Zoom, making full use of the break-out facility so
that the same level of interaction between participants and with the trainer can be maintained.
The same exercises are used regardless of delivery format. As near as possible, the virtual experience replicates the classroom experience – but without the commute!
Course programme
The course consists of two delivery sessions, morning and afternoon (2.5 hours each, including a 15-minute break). It uses a number of exercises so that you can check your understanding as your learning builds.
Session One
Roles and Stakeholder Expectations
- How you see your role vs how others see your role
- Stakeholder Mapping
Sales and Marketing
- Finding customers
- The Value Chain
- Retaining customers
- Customer-Supplier Relationships
- A sales cycle
Quality
- Perfect vs Good Enough
- Acceptance Criteria
Estimating
- The varying need for accuracy
- The Estimating Funnel
- Accuracy vs Precision
- Five estimating methods
Session Two
Change Control
- Controlling change
- The cost of change
- Risk Management
- Risk Management Cycle
- Project vs Operational risk
- Positive and negative risk
- Costing risk
Contracts
- Payment terms
- Risk, change and collaboration
- Components of contracts
- Terms and conditions
Cashflow
- Milestone payments
- Intellectual Property (IP)
- The value of IP
- Types of protection
- Intellectual Property Rights
Platform used
This course is delivered as a live online course via Zoom.